Sheldon Jacobson: If Playing Big Ten Football Makes Good 'Cents,' Then Not Playing Other Sports Makes No Sense
It took a month, but the Big Ten finally realized the error of its ways and announced that fall football is back on. Next weekend, the Big Ten will join the ACC, SEC and Big 12 among the power conferences who looked at the full gamut of risks and rewards in playing college football, concluding that not playing this fall carried more risks than playing.