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When it’s smart to copy your competitor’s brand promise

Trilce Encarnación
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Price discounts may backfire when combined with large donations

Zhongshun Shi
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Yu Zhao
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Become a part of the growing data analytics field

Xi Zhang
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INFORMS Advances in Decision Analysis 2017
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Roshan J. Vengazhiyil
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Zeynep Ozkaynak
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