News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Sheldon Jacobson: Politicians have failed to deal with gun violence. Give medical officials a chance.

Sheldon Jacobson: Politicians have failed to deal with gun violence. Give medical officials a chance.

Chicago Tribune, August 10, 2022

The past three months have seen mass shootings of schoolchildren in Uvalde, Texas, and July Fourth celebrants in Highland Park. Cries for greater gun control to stop such avoidable, premature deaths grow after each event. President Joe Biden recently signed a gun control measure into law, but overall, little substantive change has occurred and is unlikely to occur anytime soon.

Food package sizing is shrinking amid inflation

Food package sizing is shrinking amid inflation

Yahoo!, August 10, 2022

AKIKO FUJITA: Well, the cost of food at home increased 13.1% in the month of July, but many consumers are now concerned about the size of the products they're purchasing, also known as shrinkflation. Brooke DiPalma here to break it all down. Brooke, you went out to grocery stores. You saw it. How--

Creating Resilient Supply Chains Requires a ‘Security’ Mindset

Creating Resilient Supply Chains Requires a ‘Security’ Mindset

The Michael Smerconish Program on Sirius XM, August 9, 2022

It is no longer sufficient to design supply chains that are timely and cost-effective. As we learned over the past two years, resilience is paramount and making supply chains resilient demands a new management paradigm.  Lessons learned from organizations that provide security may offer such a model. One of the most effective models to compare in this context is air travel and how the Transportation Security Administration (TSA) conducts airport security because how it centers on providing security to the human supply chain.

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OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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