News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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America is facing a STEM and data education crisis

America is facing a STEM and data education crisis

The Hill, February 3, 2024

Math scores of K-12 students in the U.S. plummeted during the COVID-19 pandemic. Hopes that these scores would rebound among teenagers after the pandemic have proven vain. In 2023, U.S. News & World Report reported that math scores among teenagers are the worst they’ve been since the 1970s.

Decision Science Digest: January 31, 2024

Decision Science Digest: January 31, 2024

News Release, January 31, 2024

BALTIMORE, MD, January 31, 2024 –

EDITOR’S NOTE: Decision Science Digest is a periodic communique highlighting recent peer-reviewed research published by INFORMS, the largest association for the decision and data sciences, across its 17 journals. This issue highlights four press releases based on the findings of new peer-reviewed articles.

  • Streamlining Emergency Dispatches by Incorporating Uncrewed Aerial Vehicles: More Lives Can Be Saved in Overdose Situations (INFORMS journal Manufacturing & Service Operations Management)
  • Women Helping Women Leads to Increased Sales: New Research Breaks Down the Importance of Female Mentors (INFORMS journal Marketing Science)
  • New Research Says Political Polarization Can Unknowingly Threaten Workplace Relationships (INFORMS journal Management Science)
  • New Algorithm Tests New Retail Product Popularity Faster, Saving Time and Money (INFORMS Journal on Applied Analytics)

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OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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