BALTIMORE, MD, November 12, 2024 – New research in the INFORMS journal Manufacturing & Service Operations Management is guiding the development of more inclusive and efficient electricity markets. The work demonstrates how aggregating small-scale, distributed energy resources (DERs) like solar panels can effectively balance the power of large utility companies.
Global supply chains are undergoing an irrevocable shift. While material flows remain critical, they are only the most visible aspect of this transition. Beneath the surface, changes in information exchanges, financial reconfigurations, and human capital movements are posing far greater risks to the benefits of global trade. The US, China, and the rest the world must handle these changes with care and perspective.
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CATONSVILLE, MD, August 19, 2015 – Counterfeit products have the power to stimulate innovation in the fashion industry and benefit consumers, according to a new study published in Marketing Science, a journal of the Institute for Operations Research and the Management Sciences (INFORMS).
CATONSVILLE, MD, August 13, 2015 – A study on granting local sales people pricing discretion shows that profits improve by up to 11% when local sales forces are empowered to negotiate with customers. However a centralized system that uses optimization techniques and limits local sales discretion improves profits still further, by an additional 20%. The research appears in the current issue of Management Science, a publication of the Institute for Operations Research and the Management Sciences (INFORMS), the leading professional association in analytics and operations research.
A new study finds that once a business responds to a specific grievance on Twitter, it could also open the floodgates to more criticism. But that doesn't mean brands should clam up when an issue arises. Twitter can be a helpful tool for companies hoping to regain the trust of unhappy patrons, and responding to customers on public forums is better than not responding at all. In fact, reaching out can greatly improve the way people think about a company.
"It’s still worthwhile to respond to complaints, because the net effect is still effective. [People] are more likely to complain because they expect the company will help [them] more,” study co-author Liye Ma, a professor at the Robert H. Smith School of Business at the University of Maryland, told The Huffington Post.
The study, published in the journal Marketing Science, a branch of the Institute for Operations Research and the Management Sciences, focused on customers’ perceptions of companies and how the relationship changes over time.
...host Drew Carey announced the Kia’s actual price: $16,232. Amid audience cheers, he turned to me and smiled. “Congratulations, Elisa! You just won a new car! You are so lucky!”
Indeed, as I had learned two months earlier, I am exceptionally talented at hitting low probabilities. This episode of “The Price Is Right” was a special aimed at raising breast cancer awareness, and I had just been diagnosed, at 33, with a particularly aggressive type of breast cancer known as triple-negative. Would I survive, and how? Numbers, as usual, contained the answer. While they governed countless choices surrounding surgery, chemotherapy and radiation, they had also just won me a new car.
CATONSVILLE, MD, August 6, 2015 – Companies engaging with customers on Twitter beware: responding to complaints on social media has the side effect of triggering new complaints. That is one finding of a new study published in the Articles in Advance section of Marketing Science, a journal of the Institute for Operations Research and the Management Sciences (INFORMS).
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