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Leading the Intelligent Enterprise

John R. Birge
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Maximilian Pohl
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Save it or Spend it? Advertising Decisions Amid Consumer Word-of-Mouth
...New Research Finds It Depends on What Consumers are Saying and What the Ads are ...

Süleyman Demirel
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BIG DATA More Accessible and Growing By Jason Bates

Man Yu
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Keji Wei
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Research Explains Study Results Showing Mail-In Voting is Secure

College Football Players Fear Stigma of Sitting Out Could Outlast Pandemic