News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Why was the Ontario Cannabis Store sitting on a CA$500 million cash stockpile?

Why was the Ontario Cannabis Store sitting on a CA$500 million cash stockpile?

MJ Biz Daily, December 11, 2023

Ontario’s government-owned marijuana wholesaler was sitting on more than 500 million Canadian dollars ($367 million) in cash earlier this year, but officials have declined to spell out why the Ontario Cannabis Store held on to that much money rather than remit some of it back to the provincial government earlier.

Sheldon H. Jacobson: Are you an average American?

Sheldon H. Jacobson: Are you an average American?

Pittsburgh Post-Gazette, December 9, 2023

What happens on an “average day” for the “average American”? Let’s start with our driving habits and then look at our eating, drinking and traveling, and then at America’s averages for population growth, immigration and government spending, and finally at the sad figures for mass shootings and addiction.

Drug shortages put Americans in hard spot. What's on the list?

Drug shortages put Americans in hard spot. What's on the list?

KSL.com, December 8, 2023

SALT LAKE CITY — Chemotherapy drugs. Antibiotics. Medication for attention deficit/hyperactivity disorder. They're among the categories of drugs that have been in rolling shortages in the United States, putting patients at risk of adverse outcomes and in the case of cancer and other drugs, potentially death.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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